Cookie Policy


COOKIES

By using the website of you consent to the usage of data captured by the use of cookies. Cookies allow us to do multiple things to enhance and improve your browsing experience on our website. If you wish to turn off cookies, please adjust your browser settings. Our website will continue to function without cookies.

We use cookies to track visitors to our website; these details are in no way personal or identifiable details and will never be shared. Our cookies are for the sole purpose of improving the performance of our website for you, the user; this includes allowing us to geo-target our users, to make websites more personal and relevant to you.

BELOW ARE THE THIRD PARTY TOOLS WE USE:

GOOGLE ANALYTICS

Page views, source and time spent on website are part of the user website activities information we can see with this cookie. This information cannot be tracked back to any individuals as it is displayed as depersonalised numbers; this is in order to help protect your privacy whilst using our website.

Using Google Analytics we can take account of which content is popular, helping us to provide you with reading and viewing materials which you will enjoy and find useful in the future.

We also use Google Analytics Remarketing cookies to display adverts on third party websites to our past site users, based on their past visits. The data we collect will only be used in accordance with our own privacy policy and Google’s privacy policy.

Should you not wish for your website visits to be recorded by Google Analytics, you are able to opt-out with the addition of a browser add-on: tools.google.com/dlpage/gaoptout/

GOOGLE ANALYTICS ADVERTISER

We use Google Analytics Advertiser Features, which helps us to better understand site visitors, via anonymised data. This can include collecting information from:

  • Google Display Network Impression Reporting
  • DoubleClick Platform integrations
  • Google Analytics Demographics and Interest Reporting
  • Remarketing with Google Analytics
  • This information is collected via Google advertising cookies and anonymous identifiers, in addition to data collected through the standard Google Analytics implementation. It allows us to understand what type of users visit the site, which then allows us to improve the website’s offerings for a better user experience.

    GOOGLE ADWORDS

    We use Google AdWords to see which pages led to our users submitting contact forms to us, which allows us to create a more effective marketing campaign, and make better use of our paid search budget.

    DOUBLECLICK

    We use DoubleClick cookies and remarketing codes on our website to record user activity. The information we collect allows us to create targeted advertising in future work and across Google’s network of partners.

    WEBSITE OPTIMISER

    Our website optimiser uses cookies to remember your search history. The information collected is anonymous and not personally identifiable, and allows us to generate more relevant results for your searches in the future.

    CALL TRACKING

    We use Call Tracking to set dynamic phone numbers on our site. These help us identify how you found the website when you call us and allows us to identify the source that you used to find the website. It gives a better idea of our users’ requirements and lets us tailor our advertising methods in the future. If you phone us, your call may be recorded for training and quality purposes.

    VISITOR TRACKING

    We often record and monitor user’s behaviour around a website to analyse how we can improve its performance.

    GRAVITY FORMS

    Our website has forms built using Gravity Forms.

    The personal information we collect might include your name, phone number, email address, IP address, and information regarding what pages are accessed and when.

    When you use our contact form the information submitted emailed to us so that we can correspond with you. Your personal data will be stored in the website’s database. Your data is encrypted with the Gravity Forms Encrypted Fields plugin before it is saved to the database.

    We store your data on our website database so that if an email doesn’t get through we can check the website and access the request to ensure we don’t miss any enquiries or leads.

    MAILCHIMP

    We use Mailchimp for our direct marketing activity. Mailchimp transfers data to the US and is covered by the EU-US Privacy Shield.

    If you are a client, potential client, supplier or close contact of Powerday we may send you emails about industry developments and Powerday’s products and services. We believe we have a legitimate interest in this direct marketing activity (and this is also permitted under the Privacy and Electronic Communications Regulations) but you are always able to unsubscribe by clicking the link at the bottom of the emails we send, or by emailing us at info@powerday.co.uk

    You may have subscribed to our mailing list, via our website or at an event, in which case we will mail you under the lawful basis of consent.  You are always able to withdraw that consent by clicking the unsubscribe link at the bottom of the emails we send, or by emailing us at info@powerday.co.uk

    Your personal data will also be stored in the website’s database. Your data is encrypted with the Gravity Forms Encrypted Fields plugin before it is saved to the database. It is saved in the website database so we can record your consent when subscribing to the mailing list. Your contact form data saved in the website database will automatically be deleted 1 year after submission.

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    Prefer to have a chat? Give us a call on 020 8960 4646

    We were pleased to have awarded this contract to Powerday.  They have delivered their services efficiently and reliably, achieved high recycling rates and 100% recovery, meeting our requirements throughout the project.  They have been easy to deal with, reasonable and fair.  We have been particularly impressed with their account management and waste reporting capabilities

    Dave France, Project Director, Ecoworld Ballymore

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